ZONE: A Legacy of Innovation

ZONE is a beverage solutions brand that was founded in India in the early 2000's by Shri Vineet Jain. The company's mission is to provide consumers with high-quality, innovative beverage solutions that are both delicious and convenient.

ZONE's roots can be traced back to 1921, when the company's great-grandfather, Lt. Shri Puran Chand Jain, established a general merchant shop in Rawalpindi, Pakistan. After the partition of India in 1947, the Jain family was forced to leave their home and belongings behind. They moved to Delhi, where they started a new life and eventually built a successful business.

Late Shri Surender Kumar Jain along with his brothers started a Food manufacturing unit in 1959. Later in 1985 he incorporated  Solar Sales, which was then joined by Vineet Jain in 1987 and converted into Solar Sales (India). The factory under the name of SOLAR SALES INDIA was built to produce a new line of international standard products, including sauces, gourmet sugars, and canned foods under the comapny's other brand SOLAR. 

In the years since its founding in 1999 by Mr Vineet Jain, ZONE has continued to innovate and grow. The company has launched a wide range of new products, including flavored syrups, fruit crushes, and cordials and more. ZONE's products are now available pan India.

ZONE is committed to providing consumers with the best possible beverage experience. The company's products are made with high-quality ingredients and are subject to rigorous quality control standards. ZONE also offers a wide range of flavors to choose from, so there is something for everyone.

Whether you're looking for a refreshing drink to enjoy on a hot day or a delicious cocktail to sip on at a party, ZONE has the perfect beverage for you. With its wide range of flavors and innovative products, ZONE is the beverage solutions brand that you can trust.

Here are some of the company's notable achievements:

  • Second company to launch mineral water at state level
  • Provided canned foods to scientists for an expedition to Antarctica via Kendriya Bhandar
  • First ones to formulate instant suji halwa, instant pulao
  • One of the first ones to launch canned baby corn
  • 120+ SKU's being offered as of 2023
  • 750+ channel partner associations as of 2023
  • Serving over 27,000+ HORECA partners as of 2023

ZONE is a brand backed by the company with a rich history and a bright future. The company is committed to providing consumers with the best possible beverage experience, and it is sure to continue to grow and innovate in the years to come.

Establishment and Early Days

A Legacy of Commerce

Founded in the early 20th century by Lt Shri Puran Chand Jain, our general merchant shop in Rawalpindi has grown from a small store to a community cornerstone. Known for its diverse range of quality products and exceptional service, it has supported local initiatives and adapted through the decades, becoming a beloved and trusted part of the city's fabric.

The post-independence era brought new opportunities and challenges. The shop navigated through these times with resilience and innovation, ensuring that it remained a pillar of the community. During the 1960s and 1970s, the shop underwent significant renovations, incorporating modern retail practices while preserving its traditional charm. This period also saw the introduction of imported goods, further diversifying the product range.

From Rawalpindi to India

A Legacy of Quality and Care

Founded in Rawalpindi in the early 20th century, our general merchant shop became a community cornerstone. After the partition, we relocated to India, carrying forward our dedication to quality and service. In 1959, we opened our first food manufacturing unit in India, marking a new chapter in our history. This expansion allowed us to continue our legacy, offering diverse and high-quality products to our new community, and reinforcing our commitment to excellence and customer satisfaction.

A Legacy of Quality and Innovation

Founded in Rawalpindi in the early 20th century, our general merchant shop became a community cornerstone. After the partition, we relocated to India, continuing our dedication to quality and service. In 1959, we opened our first food manufacturing unit. Expanding further, in 1987, we launched the brand "Solar," marking a new era of innovation and excellence. This expansion allowed us to offer diverse, high-quality products to our new community, reinforcing our commitment to excellence and customer satisfaction.

Innovation and Expansion

Introducing 'Zone' in 1999

Building on our legacy of quality and innovation, we introduced 'Zone' in 1999, featuring a vibrant array of syrups, bar accessories, frappe powders, and more. This expansion further diversified our offerings, catering to evolving consumer tastes and reinforcing our commitment to excellence in Rawalpindi and beyond.

A Legacy of Success and Quality

Still Thriving in 2024

Since its inception in 1999, 'Zone' has continuously delighted customers with its vibrant array of syrups, bar accessories, frappe powders, and more. With a commitment to quality and innovation, 'Zone' remains a trusted choice, enhancing taste experiences and setting standards in the industry with each product.

Meet the people behind the legacy

Lt Shri Puran Chand Jain

Great grand father of the company and a pioneer businessman who established the company in 1921. Despite facing multiple roadblocks, he setup the foundation of what we know of today. He was supported by his wife Lt Shrimati

Lt Shri Surender Kumar Jain

Visionary leader who established our first factory and first brand, SOLAR. His foresight and dedication helped lay the foundation for our company's success. Alongside him, his wife, Shrimati Sudesh Jain, has been a steadfast source of support, providing constant encouragement throughout our journey.

Vineet Jain

Our current Managing Director, he setup ZONE from ground up in early 2000's, his passion for innovation is driving the company's growth. Alongside him, his wife, Mrs Savita Jain, has been a steadfast source of support, providing constant encouragement throughout the journey.

Shubham Jain

Fourth-generation entrepreneur with a keen eye for business, a knack for systems thinking, and the skills to get things done.

Udit Jain

Fourth-generation entrepreneur with a keen eye for business, a knack for systems thinking, and the skills to get things done.